According to Zachary Kizer, the spokesperson for TikTok, the idea of a paid subscription has been continuously explored and it has the potential to benefit creators and enhance the overall TikTok experience and content. Additionally, there is a demand for increasing followers on the American version of TikTok.
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如果这项新功能被采纳,这将是TikTok改变的一大举措,会帮助创作者将其内容货币化。
TikTok为此还推出了货币化工具——Creator Next 中心,在12月便向部分符合条件的创作者推出了打赏功能,并且在一部分小群体中进行了相关测试。
Meta, the parent company of Instagram, has stated that implementing subscription fees on the platform can benefit creators by enabling them to earn a livelihood and contribute to a thriving digital creator economy. In this way, creators can monetize their content and generate income through the platform.